working with digital files

A presentation conveys information from a speaker to an audience. Presentation Types There are two types of presentation , which are; formal and informal presentation. Formal presentations usually include a powerpoint or slideshow of some sort so your audience can follow along. Formal presentation give you the opportunity to share and receive feedback on your ideas and research findings. While informal presentation are usually prepared in a short amount of time and do not require the same organisational methods as  a formal presentation. It is perfectly acceptable too generate discussion throughout an informal presentation and allow the audience to provide input and feedback. Formal presentation types Job interview: After succeeding in getting to final interview for a professional job, the chances are that one will be asked to deliver a short presentation to the panel.In this scenario, a specific topic could be given to talk about: typically this might be to address a current issue an

 COCA COLA Perhaps you haven’t thought about it, but Coke is often associated with happiness. In fact, the words Coca-Cola, in Mandarin, means “Delicious Happiness.” So, w hen you view the company’s  “ Happiness Machine ” video on YouTube, you will also be convinced! Just think about that when evaluating the Coca-Cola’s Marketing Strategy.  As on of only three agencies authorised to placed media on coca cola's behalf and one of only five agencies trusted to work on creative, digital, and social media projects, SASSO has become one of Coca-Cola's chief marketing allies.  Whether it's pillar campaigns throughout the year like share a coke, football or holiday campaigns, or new product launches like Coca cola Orange vanilla, the SASSO team works with the iconic brand to deliver growth across regions.   Orange Vanilla Coke and Orange Vanilla Coke Zero Sugar were the first Coca-cola trademark flavour innovations in over a decade. So Coca-Cola executives wanted to make a splash

                            SITES/DIGITAL PRODUCTS THAT USE MULTIMEDIA YOUTUBE Youtube is an American online video sharing and social media platform owned by google. It was launched by Steve Chen, Chad Hurley  and Jawed Karim. It is the second most visited website, with more than one billion monthly users who collectively watch more than one billion hours of videos each day. Video categories on Youtube include music videos, video clips, news, short films, feature films, documentaries, audio recordings, movie trailers, teasers, live streams, Vlog and more. most content is generated by individuals. Combination of media used on youtube ; Why do they use it Video- Youtube uses video contents as a form of digital marketing, information sharing  to boost engagement and sales at the same time. Audio-  Youtube uses sound to engage its target audience; it helps to deliver information at the same time increases the production value. it evokes emotion response  and emphasises whats on the screen

DESCRIBE ALL OF THE BELOW: When planning to prepare files – What do you need to consider? • Purpose? • WEB? LOGO? • Which program? • Document set up • Resolution – Pixel dimension –   • 300ppi (print) 72ppi (web) 144 (high def) • Image size • Colour mode CMYK (print) RGB (screen) • File size -transfer • • • Knowing what files format to use is essential in file preparation so as to have a well-balanced end result. Take for instance logo can be prepared in two ways for different results i.e. the web logo and the print logo. When designing a print logo so many things are to be considered. A Designer should supply logo as vector artwork, in eps,ai,or in pdf format for print-based applications. Ideally a positive and negative version of logo should be provided so the client can use it in both light and dark backgrounds. A bitmap versions (JPEG,PNG) should be prepared as well for use on websites and social media. • Having adequate knowledge on what program to use is